Accept enables top-down and bottom-up alignment of business strategies, key objectives, products, and resources. Create and execute plans based on comprehensive market and product data – not inference or intuition
Insight and opinion in our business innovation blog
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Product Development
Product development teams are responsible for critical day-in-day-out product decisions that dictate the very success of your business strategy. This requires an intimate understanding of markets and customers, a common process that supports the needs of all participants, a unified plan of record and of course systems to drive productivity and collaboration. By gaining a holistic view of these considerations, companies can confidently identify, define and launch winning products.
Challenges Accept Product Development Addresses
- No single source of market, customer, competitive, and requirements data
- Trouble balancing and prioritizing conflicting market and product requirements
- Problems reconciling top-down and bottom-up planning
- Increasing market, product and organizational complexity
- No visibility into schedules, resources, tasks, and budgets
- No way to course correct mid-stream based on new market developments
- No way to unite all stakeholders in the process around a shared plan of record
Establish and Drive a Common Plan of Record
The Accept Product Development module is the platform for creating a shared plan of record that unites all participants in the process—
executives, product owners, and development teams.
It enables you to improve commercial product success, drive productivity and reduce time-to-market by better aligning business strategies, key objectives, resources and budgets with your plan of record. By integrating all ideation, planning and requirements data in a single repository, Accept improves visibility, control and collaboration across dispersed teams. Accept Product Development enables you to:
- Create detailed product plans that ensure top-down and bottom-up alignment from strategy through product requirements
- Manage requirements and roadmaps in the context of customers, markets, and competitors
- Visually evaluate alternate plans based on comprehensive market and product data – not inference or intuition – and adjust product investments to maximize value and minimize risk
- Easily produce market and product requirements documents
- Manage project schedules, resources, budgets, and risks through product planning, development, and launch
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"With Accept, we look at features, resources, and schedules and have an ongoing collaborative dialogue, as opposed to a one-off process."
— VP, Product Management, Tumbleweed

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